Give a site chance

And you have thought of creating the business a site in a network the Internet. Now you can wish only patience and creative successes, and still - that the newly appeared virtual child has not filled up network cemeteries and dumps. Unfortunately, in the world wide web already it is a lot of, so to say, waste products "?" deadmen ».

Looking at projects which do not work, are not filled with " fresh blood » as the actual information, it becomes sad because, that all resources spent for them: financial, intellectual, time, were gone and do not bring to their owners honour, money.

In fact the most important that to the client it was comfortable on pages of your Internet - representation. In fact he should receive easily the important information for him{it}, spending on this minimum quantity of efforts. The client should feel, that the resource lives, works and develops the same as and the company standing up for by it{him;them}. Services of a site should show high culture of service both strictly certain corporate culture and ethics.

What he will be?

Finally the site should be one more, important, the tool of bringing to you the profit, and the profit is brought to you by the client. So make the purpose prompting of the client to spend the most expensive{dear}, that at him{it} is - his{its} money for your products and services, having forgotten about that your competitors suggest similar or absolutely same, but they do not have that is at you, - yours love and care of the client.

So, you have decided to reserve development of a commercial site, meaning, that the web - resource further will advertise your business in the Internet, to result new clients and to bring money to your firm. We admit{allow}, that you were already defined{determined} with that to whom can entrust execution{performance} of your plan, and...

1. The trust - should be trust. If you are not sure, that have charged with development of a site to the professional - look for other expert better. I think, colleagues of me will support - the majority of good projects on a plan has been ruined whereas the customer, considering, that understands creation of sites most web designers who have been taken together, actively interfered with process of development at each stage that resulted in creation of bulky and completely impractical sites.

2. Consequence{Investigation} from item{point} of the first, or « news and the guest book are necessary for us... » - these words can be heard from each second customer of a site. But it is necessary to reflect, can, first of all, the site which works is necessary for you and makes a profit! You the businessman, instead of the web - developer of sites. Certainly, the client is always right. But see at the web designer sitting opposite to you - he has come to you not that « to lift on babki ». He has come to help to expand your business through the Internet, and he knows, how it to make and reach{achieve} peak efficiency in it. Trust the developer or find another.

3. From the same opera - « on a pink background there should be green florets ». If in what all understand - so it design. It is unimportant, that the text is not read, that is looked insipidly. I shall open to you a small secret about which all developers of sites and founders of successful Internet - projects and about which, probably, you do not know know, - the best design of a site - what is not seen. You come on a site, receive the required information (do{make} purchase if it is Internet - shop) and leave not thinking: « design on this site such, or design sjakoj ». It also is top of design art!

4. And now we shall recollect, that « we are not so rich to buy cheap things ». I think, you have already guessed - the question will be money, business of a site is more correct about cost of development. See, how much money in a month you spend for advertising of the services and-or production in an offline. On my supervision the money competently enclosed in the Internet advertising pay back themselves within two months - further goes pure{clean} profit! The basic feature of advertising in the Internet, is its{her} inertness. Preventing in the beginning of the project, she turns to the great blessing when the project is untwisted. It as heavy taran which is difficult for dispersing but as difficultly and to stop, and he is simple smetet your competitors if he is well dispersed and heavy enough. But... For 100 dollars it is impracticable. And for 300 too.

5.99 % custom-made nizkobjudzhetnykh sites, or are replaced on new vysokobjudzhetnye (from 1000 $ - 1500 $) within the first year of the existence, or cause in the customer full mistrust to advertising in the Internet as such, by virtue of the inefficiency. Sincerely I hope, that with you it will not take place.

Spam. And as with it{him} to struggle

One of the basic problems of the Internet is not that other, as the undesirable advertising letters differently called "spam". As for the usual user leaving in the Internet by means of dial up of connection, and for the various companies paying for the traffic on the selected line or using DSL, "spam" are the "entering" megabytes of the information spent all for nothing. Megabytes which should be paid. As well as to waste time on viewing of advertising offers on purchase of unnecessary things or services.